Promo Games, USA
Promo Games is one of the foremost pioneers in the field of sweepstakes promotions. Originally based in Europe, Promo Games has been deploying sweepstakes promotional marketing products (sweepstakes machines) since around the year 2,000. Interestingly, this was four or five years before similar promotional platforms were developed in the Americas.
Eventually the US market developed sweepstakes promotional platforms which are now frequently deployed in Internet cafe “parlors”. Although the technologies display many similarities, including their adherence to sweepstakes promotional compliance laws, there are a few fundamental differences between all other sweepstakes platforms in the US market and the Promo Games sweepstakes platform. At a high level, there are three technological “pillars” that make the PG solution unique:
1. Web-based sweepstakes
2. Credit-based accounting
3. Multi-tiered distribution system
The more you learn about the intricacies of the sweepstakes promotional industry, the more significant these three differentiating features become. For a more in-depth discussion of these topics feel free to tune in to one of our upcoming live Webinars.
Promo Games first entered the American market in 2010. Having dominated the European sweepstakes market, the company decided to launch its platform in the US. Promo Games contacted SweepsCoach, the largest independent US-based sweepstakes promotional marketing and consulting group, to help distribute the Promo Games platform. Together SweepsCoach and Promo Games Europe formed the brand PromoTek Games.
As SweepsCoach developed the US market and deployed PromoTek games, the relationship between Promo Games and SweepsCoach solidified. In 2011, SweepsCoach became the Promo Games USA office, supervising and training all US PromoTek distributors and managing the affairs and strategic direction of Promo Games throughout the nation. SweepsCoach is Promo Games USA, the owner of the PromoTek brand and the Promo Games promotional sweepstakes platform in the US.
SweepsCoach / Promo Games is expanding rapidly across the Americas. We are actively searching for qualified partners and distributors to help deploy what we consider to be the most advanced sweepstakes platform in the world. The list of official SweepsCoach / Distributors is growing as we struggle to keep up with the volume of customers calling to get the PromoTek games. Contact us now to get involved!
